Web design has become a very common skill and many people choose to design their own websites, but for most businesses it is a good idea to use a web design professional to design the company website. This is especially true when it comes to the logo. The right logo provides just the right image for the company.
When hiring a professional to design a logo for your business, you need to be able to evaluate the end result to make sure it will suit your company. You can use the COFS system to help you determine whether the logo design is right for your business. The letters COFS stand for color, originality, font and size.
If you are going to be using a color logo, be sure that the colors that are chosen are going to catch peopleas attention. Red, white and blue are considered the three main colors of advertising and are a good option if you are using color. You can also consider colors that have a connection to your business in some way.
Even if you use a color logo, there will be times when you need to use it in black and white. In many publications, it costs quite a bit more to use color. When you are trying to decide on a logo design, make sure it looks good in black and white as well as color. It should be crisp, clean and easy to read if there are words or letters.
You also want to make sure the font is right for your company. If you are a dance studio, you do not want to have an extremely masculine, boxy font, you want something that has a soft flow to it. In the same respect, if youare run a boxing ring you probably do not want to pick a curlicue font.
You should also look at the logo in a variety of different sizes. Some logos look better small; some look better if they are larger. Youall want to try to use something that will look good no matter where you put it, whether itas on a T-shirt or billboard, or of course, on your website.
Finally, make sure your logo is original. This is actually a two sided rule. Fist, you do not want a logo that will be mistaken for another company. If you are going to pay for advertising you want to be sure people know the company that is being advertised for. Second, you want a logo that is going to stand out and grab peopleas attention.
You can call it the COFS, color, originality, font and size, principle to help you to remember. If you keep in mind these criteria when choosing from the logos the professional web design company presents to you, you will find a logo that is right for your company.
When hiring a professional to design a logo for your business, you need to be able to evaluate the end result to make sure it will suit your company. You can use the COFS system to help you determine whether the logo design is right for your business. The letters COFS stand for color, originality, font and size.
If you are going to be using a color logo, be sure that the colors that are chosen are going to catch peopleas attention. Red, white and blue are considered the three main colors of advertising and are a good option if you are using color. You can also consider colors that have a connection to your business in some way.
Even if you use a color logo, there will be times when you need to use it in black and white. In many publications, it costs quite a bit more to use color. When you are trying to decide on a logo design, make sure it looks good in black and white as well as color. It should be crisp, clean and easy to read if there are words or letters.
You also want to make sure the font is right for your company. If you are a dance studio, you do not want to have an extremely masculine, boxy font, you want something that has a soft flow to it. In the same respect, if youare run a boxing ring you probably do not want to pick a curlicue font.
You should also look at the logo in a variety of different sizes. Some logos look better small; some look better if they are larger. Youall want to try to use something that will look good no matter where you put it, whether itas on a T-shirt or billboard, or of course, on your website.
Finally, make sure your logo is original. This is actually a two sided rule. Fist, you do not want a logo that will be mistaken for another company. If you are going to pay for advertising you want to be sure people know the company that is being advertised for. Second, you want a logo that is going to stand out and grab peopleas attention.
You can call it the COFS, color, originality, font and size, principle to help you to remember. If you keep in mind these criteria when choosing from the logos the professional web design company presents to you, you will find a logo that is right for your company.
About the Author:
Stephen Grisham, Sr. is a Staff Writer for InfoServe Media, a Houston, TX website hosting company that provides custom web design. Visit today, or call 1 (800) 838-2203 for a free quote.
Posts
No comments:
Post a Comment