Monday, December 29, 2008

Planning A Fundraising Event That Will Be Wildly Successful

By Rick Dupont

If you are responsible for planning a fundraising event, you need to have it be a big success. There's no point in hosting a fundraising event that requires planning up the wazoo if not enough people will participate and donate, so be sure to dot your i's and cross your t's, and your return will be a spectacular event.

Having A Good Idea

The first thing that you need to do is to decide what type of fundraising event you are going to host. Will it be a $250 a plate gourmet dinner to raise money for a political candidate? Or a simple "please donate" type of campaign to rally on a local politician? Or will it be for your local school, with a $5 a family "Harvest Festival" to raise money for more library books? Or will it be part of an ongoing campaign of selling scrip to local stores where the school gets a percentage of sales? Maybe you will have an online fundraising campaign, using electronic payments? You make the call. You know the cause and organization that you wish to support? what is the best fundraising event to plan?

Drumming Up Support From Your Community

Try to keep your fundraising events overheads as low as possible, so that the organization can keep more of the money.

A good idea if it will be a local event is to garner support within your community. Perhaps your local supermarket will donate food items for a breastfeeding walk to support La Leche League in August.

If so, wonderfuol! Be sure to let attendees know who was kind enough to support your cause with a donation ? the good will can go a long, long, ways.

Maybe a hotel will give you a discount on that ballroom, since you're taking the larger room with AV instead of the smaller room ? it can't hurt to ask! Be aware that most businesses will want to see a flyer or something like that to show information about the event.

Who To Invite And How To Get Them To Show Up

When it comes to writing your invite list be sure to invite anyone involved in your cause as well as potential donors, and local dignitaries. Also if possible try to invite the media too, if you want media attention for your cause. You can even plan a fundraising event so that the media attention can be an ongoing benefit to your target charitable organization ? perhaps the media will let the public know where to send their donations toward your cause.

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