One obvious way to increase traffic is to improve your search engine rankings, which can be accomplished through a variety of methods. SEO/SEM firms specialize in doing this, and so if you are unfamiliar with how to do it on your own, consider hiring one of these firms to help you.
Social Media. Familiarize yourself with sites like Digg, Twitter, Mixx, DropJack, Plurk, Yahoo Buzz and other social media sites. Create profiles, and socially bookmark interesting articles, content, and pages on your site on a regular basis. Social media sites are powerful website promotion tools if utilized correctly.
A traditional method of driving traffic is the use of advertising, through banner advertising, via paid content networks, via Ezines, and through traditional advertising methods. For local sites, in particular, the latter may prove to be one of the most effective strategies, at least in the beginning. Banner ads should be professional and polished, simple, while still explaining the benefits of your site. Be sure to include calls to action, and included eye catching graphics for best results.
Leverage existing network. Reach out to partners and ask to join / share in the mailing lists. You'd be surprised the amount of traffic and visibility it can yield. Make sure that it's related to your business, and submit only quality information. A small promotional blurb on somebody else's mailing list that carries distribution and authority, will not only help increase traffic to your site / page, but increase conversion to signups, downloads and sales.
Content / Article Marketing & Syndication. This is a fantastic way to get free backlinks to your site (one-way links) - but also showcase and share your information with your targeted audience. You can also get a following as an authority provider of information, and top article sites are ezinearticles.com, goarticles.com and buzzle.com. Make sure to create engaging content, and take the reader back to a page where you have a direct call to action (make them do something).
Social Media. Familiarize yourself with sites like Digg, Twitter, Mixx, DropJack, Plurk, Yahoo Buzz and other social media sites. Create profiles, and socially bookmark interesting articles, content, and pages on your site on a regular basis. Social media sites are powerful website promotion tools if utilized correctly.
A traditional method of driving traffic is the use of advertising, through banner advertising, via paid content networks, via Ezines, and through traditional advertising methods. For local sites, in particular, the latter may prove to be one of the most effective strategies, at least in the beginning. Banner ads should be professional and polished, simple, while still explaining the benefits of your site. Be sure to include calls to action, and included eye catching graphics for best results.
Leverage existing network. Reach out to partners and ask to join / share in the mailing lists. You'd be surprised the amount of traffic and visibility it can yield. Make sure that it's related to your business, and submit only quality information. A small promotional blurb on somebody else's mailing list that carries distribution and authority, will not only help increase traffic to your site / page, but increase conversion to signups, downloads and sales.
Content / Article Marketing & Syndication. This is a fantastic way to get free backlinks to your site (one-way links) - but also showcase and share your information with your targeted audience. You can also get a following as an authority provider of information, and top article sites are ezinearticles.com, goarticles.com and buzzle.com. Make sure to create engaging content, and take the reader back to a page where you have a direct call to action (make them do something).
About the Author:
Make sure to visit the authors Internet Marketing Company Chaosmap.com. If you need more information, pick up a copy of his internet marketing guide, "The Ultimate Guide to Search Engine Optimization", a best-seller in its category, available at Amazon and in bookstores nationwide.
Posts
No comments:
Post a Comment