Saturday, November 29, 2008

Be Among The Top Ten Google Search Results

By Russell R. Hughes

Search engine optimisation is more necessary than ever at present, with the online marketing world increasing in competition. To be among the top ten results in Google searches, there are many ways to configure your website.

Your website will benefit heavily from traffic pouring in and you'll make a lot of sales and even if your website is not fully sales-oriented, you can still gain a profit through indirect means, such as advertising, if you get a lot of visitors to your website.

How does someone find your site if it's related to the product, service or information they are looking for? It's all to do with search engine optimisation. If you sell ebooks on online marketing, anyone searching on Google for for online marketing ebooks will find you on the first results page itself, if you've implemented search engine optimisation techniques in your site.

Why not merely construct a site and allow it to be publicised for people to find it? Why should you fuss on search engine optimisation? The plainest reply is, search engine optimisation is a no-cost process if you execute it at a primal tier, which is what's necessary for a fresh site. Publicising via 3rd parties in comparison could be expensive.

Many things that needed the human brain functions to get a result a few years ago are now automated. Likewise, advanced search engine optimisation is now available in software packages. A few data inputs is all it takes to analyse, compare and improve your website's search engine ranking. Such a software can cost you around $100-$300, but it's well worth the expense when you compare it to the amazingly profitable results you get in return.

The implication of search engine optimisation can be represented in 2 ways. Firstly, without search engine optimisation, your website will not bring hits, which implies you will not get any sales. Making it on the internet as a commercial enterprise requires a broad profile, as there are millions with sites contributing to more contention for you.

Second, it gives you credibility, because in general, search engines prefer websites that have being around more than 6 months on the web. Overall, you have between 3-6 months to perfect your search engine optimisation, even after launching the website.

As a basic rule, the amount of web hits you get on your site is directly proportional to the sales and profits you are able to make from it. All online businesses should make an extra effort to 'be seeing' among the thousands of competitors. Continued search engine optimisation is necessary to ensure you have consistent incoming traffic, because if not, the site will simply get pushed further down over time.

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